domingo, 17 de marzo de 2013

Ola k ase? Hago un Harlem Shake

Una pequeña dedicatoria a todos esos memes.


Las comunicaciones no paran de revolucionar nuestro mundo desde hace ya más de 20 años, pero el ritmo vertiginoso de los ultimos meses es impresionante. Prácticamente cada mes nace un "meme", un video, una foto, una tontería divertida que se extiende por Internet, Whatsapps y que va generando más y más contenido.

Desde el "Ola k ase", pasando por Harlem Shake, Gangnam Style, el "Señoras que..." o los ya clásicos Star Wars Kid o el niño alemán furioso. Soy un gran seguidor de estos fenómenos por dos razones, por una parte, creo que es un fenómeno de masas que acaba llegando al día a día de la gente, hace poco veía en una manifestación un cartel de "Dimite o k ase?". Además tiene una actividad vírica y el contagio es tan rápido que a veces es dificil encontrar el origen y se pierde, quedando como un movimiento cultural que sacude a la sociedad por unos pocos días... y después, queda el recuerdo.

Este año, además ha estado marcado por el Ecce Homo, uno de los memes más cercanos a mi tierra y con mayor repercusión internacional. Obra que por supuesto, he ido a ver.

Y todo esto me hace pensar en cual ha sido el primer meme que hemos vivido en España... para mi, creo que fue el de Ricky Martin y el programa de "Sorpresa, sorpresa". Todo ese asunto del perro y la mermelada, algo que la gente llego a creer que había pasado, e incluso que había gente que lo había visto. Sería impagable volver a pasar por ese momento con la tecnología de internet de por medio.

Y tú ¿Cuál crees que el mejor meme? ¿Cuál crees que ha sido el primero? Utilicemos este post para generar memes y hacer un recopilatorio de los mejores.

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